How do you become known? Who are your known as? Do you control your reputation? Take control of your image thru Public Relations with McGraw. The goal of public relations by a company often is to convince the public, investors, partners, employees, a...
You may ask yourself what is brand purpose? Well, it’s actually quite simple. When you are building your brand or doing a “brand refresh.” This is where you begin. Brand purpose definition is when a company is built with a solid foundation ...
The Best Brand Guide for a Business What is The Brand Guide for a Business? Brand books or brand guides, are an essential manual and rule book on how to communicate your business to the world. The greatest brands lays out all the visual details, as w...