Turning automotive data into dollars.

Auto Warranty Leads & Automotive Owner Data

McGRAW provides Auto Warranty Leads and Automotive Owner Data for conquest campaigns, direct mail, and other automotive marketing. Build a more relevant audience around the owners, markets, and vehicle signals that fit your campaign.

Auto Warranty Leads & Data

Build Auto Warranty marketing programs with real-time, aged, direct-mail, and vehicle-owner audience options. Focus the right warranty offer on the vehicle owners and markets that are most relevant to your campaign.

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Automotive Owner Data for Conquest Campaigns

Target the vehicle owners you want to win. Owner data supports conquest campaigns, dealership growth, service and repair outreach, aftermarket marketing, Auto Warranty programs, and insurance as a supporting automotive use case.

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High performing business and consumer data

Data is the cornerstone of every smart business.

Unmatched data quality creates actionable business intelligence.

McGRAW provides first-hand access to business and consumer data before it is repeatedly resold. Our focused approach emphasizes freshness, detailed segmentation, and the information teams need to build better acquisition campaigns.

Use practical criteria—such as location, vehicle and owner signals, contact details, property characteristics, and business information—to reach more relevant audiences across automotive, homeowner, and enterprise programs.

How does our data unlock your business growth?

Built around the audiences that matter.

~50M+ vehicle owners and counting

Auto Warranty Leads & Automotive Owner Data

Use Automotive Owner Data to build conquest campaigns around the vehicle owners you want to reach next. Pair audience intelligence with Auto Warranty Leads, direct mail, dealership growth, service and repair, aftermarket, and supporting insurance initiatives.

Property audiences built for growth

Homeowner Data

Reach new homeowners, high-equity audiences, roof-age segments, pool owners, luxury homes, and property investors for home services, warranty, roofing, HVAC, solar, mortgage, insurance, and direct-mail campaigns.

35,000,000 business records and counting

Enterprise B2B Data Services

Move beyond basic lead lists with data licensing, audience modeling, identity resolution, data enhancement, email append, and phone append services for enterprise teams with complex growth programs.

A cross-vertical delivery layer

Direct Mail Lists & Audience Building

Automotive, homeowner, and enterprise audiences can be built for postal delivery as well as other marketing channels. Apply geographic, demographic, property, vehicle, and business filters to reach more relevant prospects.

Learn how we can grow your business today

We are more than just data.

McGRAW combines audience intelligence with practical marketing support to help teams acquire, engage, learn, and grow.

Capture

Acquire profitable new customers with data, campaign execution, and market intelligence.

Engage

Use relevant signals and services to improve retention, value, and loyalty.

Insights

Learn from audience intelligence that improves decisions and performance.

Technology

Use practical tools that help teams follow up and lower acquisition cost.

All-in-one, low-cost CRM

Swell365©

Swell365© brings email and SMS marketing automation together in one accessible platform. It gives growing businesses a practical way to follow up with new audiences, nurture conversations, and keep customers engaged.

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Clear answers for better audience decisions

Frequently asked questions

Answers to common questions about Auto Warranty Leads, Automotive Owner Data, and campaign activation.

What are Auto Warranty Leads and Automotive Owner Data used for?
These audiences support Auto Warranty marketing, automotive conquest campaigns, direct mail, dealership growth, service and repair outreach, aftermarket programs, and insurance initiatives where vehicle-owner relevance matters.
How does McGRAW build an automotive marketing audience?
McGRAW combines vehicle-owner data, Auto Warranty Leads, and detailed market criteria to help teams shape a campaign around a specific acquisition goal and delivery channel.
Can Automotive Owner Data be used for direct mail?
Yes. Owner and market criteria can be applied to build postal audiences for direct-mail campaigns, alongside other automotive marketing uses.
Does McGRAW support insurance marketing?
Insurance can be supported as an automotive use case when vehicle-owner relevance, market selection, and campaign criteria align with the program.

Automotive owner data built around your next campaign

Ready to build a better automotive audience?

Tell us the vehicle owners and market you want to reach. We will help you match the right Auto Warranty Leads, owner data, targeting approach, and activation path to your campaign.

Talk to a data strategist