Swell Strategy

Our Swell Strategy is not just a plan, it's a wave of momentum that will propel your business forward. We take a holistic approach to growth, providing a detailed 12-month plan for success tailored to your needs. 

What you get:




Tech Stack


Hubspot Audit


Tailored 12-Month Swell Plan


SEO Audit


Website Audit

We'll start by reviewing your company's goals, gaps, and get a deep understanding of who you are, what you do, and where you want to go. We'll also conduct a thorough analysis of your market and competition to identify opportunities for growth and differentiation.


Our tech stack audit section is focused on optimizing your technology infrastructure to ensure it supports your business goals and save money. We'll analyze your current technology stack to identify any inefficiencies or areas for improvement that we can replace with HubSpot tools. With our tech stack audit, you'll be able to optimize your operation and reduce redundancies.

This section is designed to help you get the most out of your HubSpot account and improve your marketing and sales efforts. We'll start by conducting a thorough review of your entire HubSpot platform. We'll then assess your current marketing and sales processes, including lead capture, lead nurturing, and lead scoring, reporting, and more.

The Swell Strategy is a comprehensive 12-month growth plan custom-built for your business. It harnesses deep industry insights and state-of-the-art technology to propel your company forward. Experience sustainable growth, improved customer experience, and untapped potential - ride the wave of success with the Swell Strategy.

We'll conduct a thorough analysis of your website's technical SEO, including site architecture, URL structure, page speed, and mobile optimization. We'll also analyze your website's content and make recommendations for how to optimize it for search engines and your target audience. We will provide a thorough analysis of your website's on-page and off-page SEO, including keyword research, meta descriptions, header tags, and backlink profile.

Our website audit section is focused on improving your website's user experience, conversion rate, and overall performance. We'll analyze your website's design, functionality, and content to provide you with a detailed report of our findings and recommendations for how to optimize it for maximum impact. With our website audit, you'll be able to create a website that not only looks great but also drives results for your business.


Looking to grow your business? You are in the right place. Our Swell Strategy helps you understand key competencies within your business to enhance it over a 12 month period. A one-of-a-kind tailored plan to enhance your business.

Talk to sales

Speak to a member of our team right now! Just click "Talk to Sales" and one of our specialists will reach out shortly or dial

+1 (970) 423-5927

Download your free copy today!

We developed a data-driven strategy that allows your company reach the goals it deserves. This ebook talks about our Swell Strategy, a 12-month plan designed to grow your business. We will go over some of the pillars such as: 

  • Common Business Growth Issues.
  • How to expand and grow your business.
  • How the Swell Strategy can help you succeed.

Swell Strategy Implementation




  • 12 Month Growth Swell Strategy
  • General Configuration of Platform
  • Marketing Hub Enablement
  • Campaign Development
  • 1 Ebook per Quarter
  • Sales Hub Enablement
  • Tech Stack Optimization
  • Lead Scoring
  • Reporting & Dashboard Build



  • 12 Month Growth Swell Strategy
  • Monthly SEO Management
  • Website Maintenance
  • General Configuration of Platform
  • Marketing Hub Enablement
  • Campaign Development
  • 3 Ebooks per Quarter
  • Sales Hub Enablement
  • Tech Stack Optimization
  • Lead Scoring
  • Reporting & Dashboard Build
  • AI Integration

Add Ons

Don't stay short! A one stop shop for all business solutions. 

Selection. Implementation. Results.


List purchase



Sales Training






BDR Services



Brand Refresh



Custom Chatbot



Paid Media



Website Management





Industries We Specialize In

SaaS & Technology

With the influx of tech startups, and Software-as-a-Service providers taking over the software industry, opportunity in this sector has grown drastically. However, the competition is fierce and advertising isn’t cheap. Unless you’re wanting to go pound for pound with your ad spend budget against the current leaders, you’ll need a SaaS marketing partner onboard. Let’s chat about a sustainable growth plan.


HubSpot helps financial services organizations of all types, from financial technology (FinTech) startups to leading financial institutions. We’ll help you get processes up to speed, deliver customer communications that inspire confidence, and scale your business with ease. We work in all different types of fields: accounting, banking, insurance and investments.

Frequently Asked Questions


What is The Swell Plan?

The Swell Plan is a bespoke service offered by McGRAW which involves a comprehensive audit of the client's business, technology stack, and marketing strategy. The outcome is a tailored 12-month implementation plan designed to meet the client's specific needs.

How does it work?

We analyze your company in various areas: Website, SEO, CRM, Tech Stack Company overview. We use this data to create a tailored strategy that spans over 12 months to expand your business. We focus on making your business operate more efficiently and effectively on all fronts.  After 3-4 weeks you recieve a swell strategy along with your audits, this will allow you to make a decision if you want to move forward with our plans to implement the strategy. 

What are the benefits of The Swell Plan?

Like no other offering the Swell Strategy allows your company to have a clear vision into what the future holds when optimized. An outside view of your company can benefit you in many ways. including but not limited to, social reach, organic search, appointments scheduled and more.

What makes The Swell Plan unique?

The Swell Plan is unique because it is a bespoke service that provides clients with a comprehensive, strategic, long-term improvement plan designed to meet their specific needs. This approach underscores McGRAW's commitment to its clients' success and growth.


Book a Time to Discuss your Swell Plan