HubSpot consulting aspires to solve problems for its customers while maintaining transparency and increasing the long-term impact of each client’s ad campaigns. We believe inbound marketing campaigns lead to superior results. For example, 59 percent of website visitors who reached your business by clicking an ad during a search will convert to buyers. Why? Because they need something that you provide.
HubSpot CRM tools provide transparent sales data, including sorting ongoing, closed, and lost deals. First, sorting deals by their stage in the sales process allows your marketing teams to ensure that deals don’t stall due to missing information. Highly-satisfied customers provide references with similar needs. Consequently, HubSpot tools identify when to switch emphasis to those who have already bought something from you, beginning at the checkout process. Your HubSpot consulting tools will help your team revisit clients from your lost deal database.
Second, Hubspot’s tools let customers schedule appointments. The same tools can send electronic contracts for digital signatures in real-time. Excitement and momentum take time to build and waiting for paperwork kill deals. Allowing instant access to electronic signatures prevents lost sales.
Third, track key performance indicators at a glance. Use the information from each customer contact to refine future pitches. Run a morning report to identify which customers to contact, a mid-day report to identify everyone who did not respond, and tailor the afternoon campaign to ensure that every customer either purchased, made a wishlist, or gave referrals.
Spot-checking successes throughout the day improve campaign targeting, so pull that data. Identify sales team members who close the most deals and play back their calls. This provides struggling team members with examples of how to handle objections. Reward your best appointment setters and closers immediately as they approach and exceed their daily quotas. For example, using that real-time data, team members can incentivize customers to reorder using automated purchasing.
Fourth, customers expect a seamless experience between text, email, and social media. Consequently, HubSpot enables your team to sync between Gmail, Outlook, and other platforms. This ensures customer contacts get logged and handled in real-time, regardless of origin.
Finally, no more searching through databases and email logs. Instead, customer notes document interactions as they happen. Once you consult HubSpot about your business’s most effective customer relationship management tools, your website visitors will remain onsite longer, make more frequent, higher-dollar purchases, and refer more friends and family to your team. Give us a call today for more information on Hubspot consulting.